This Week in the Mercury

Savage Love

Columns

Savage Love

Taking Advantage


Can't Sleep Here

News

Can't Sleep Here

Turns Out Portland Cops Have Quietly Been Arresting People For Camping All Year



Thursday, December 8, 2011

Grand Opening: Zebra Club and ROAD

Posted by Marjorie Skinner on Thu, Dec 8, 2011 at 4:42 PM

The Portland Design Collective is gearing up to fête its odd new roommates, Zebra Club and ROAD this weekend, with a grand opening bash scheduled for this Saturday, Dec 10 (kickoff's at 7, w/DJ Plucky).

Admittedly, I have not been in since they were still unpacking boxes, but I'm having trouble visualizing the trio as a shopping experience that makes sense. The PDC's educated-vintage-with-lighthearted-local-design vibe is at odds with Zebra's mid-range contemporary and ROAD's un-ironic yuppie. PDC owner Tacee Webb assured me that they were going to integrate the shop's look, so I'm curious to check on that progress, and how they've parsed through maintaining the distinct branding of each. It seems odd that Zebra and ROAD—both owned by the same international parent company, Sha Safari—wouldn't have held out for their own location(s). I wouldn't be surprised if, once they've tested the market and felt it secure enough, they split off to do just that. In the meantime, I'll raise a glass to their evolution.

The beautiful but too-huge PDC pre-diversification.
  • Facebook
  • The beautiful but too-huge PDC pre-diversification.

Comments

Subscribe to this thread:

Comments are closed.

All contents © Index Newspapers, LLC

115 SW Ash St. Suite 600
Portland, OR 97204

Contact Info | Privacy Policy | Production Guidelines | Terms of Use | Takedown Policy