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Thursday, October 24, 2013

"Freestyle": Wildfang's Latest Lookbook Is His 'n' Hers (Mostly Hers)

Posted by Marjorie Skinner on Thu, Oct 24, 2013 at 12:36 PM

In case you need a reminder of what Wildfang is all about, their latest lookbook, "Freestyle" is based on the brand's manifesto. Splicing together images of a man and a woman in the same outfit, the goal was to prove "the authenticity of our styles, and heroing the liberation and independent, free, bold attitude of our female," says co-founder Emma McIlroy—notice how the guy is against a flat backgrounds while the gal is bursting into dynamic outdoor settings. Sorry, fella.

  • Liam Gillies

  • Liam Gillies

  • Liam Gillies

  • Liam Gillies

See the whole thing here.


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