The semi-annual Fade to Light fashion show is going down at the Crystal tonight, and we're studying up on the crop of designers being featured this time (some of them we know, some of them we're still getting acquainted with). To that end, we sent along some questions about their new collections and how they approach Fade to Light's particular focus on multi-media presentations, which at its most basic involves a video introduction prior to each line's appearance, but which can and has included everything from live music to professional dance routines thrown down in the middle of the runway.
Next up: TARUC by Keely DiPeitro (who's no stranger to local runways... she's usually on them).
How many times have you participated?
This is my first time, but have walked in the past four shows.
How do you feel about the video aspect of the show?
I think the video aspect of the show is vital to understanding the designer's inspiration and mood for the collection. It is what makes Fade to Light unique. It is definitely an added stressor to make a video along with producing an entire collection, but there are plenty of other fashion shows out there for designers to participate in if they did not want to fufill the video requirement. For my line, TARUC, the collection would be further enhanced by using a video backdrop, and Fade to Light is shown at the Crystal Ballroom, which is known for hosting all types of entertainers—the video aspect puts on a performance, which for me is very important because I treat my designs as art pieces, although I think that fashion shows are not just for entertainment value, but for making the designer known and hopefully selling the collection to buyers at the show.